Privacy Policy | Cheap Cars Recovery UK
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Privacy Policy

How Cheap Cars Recovery UK collects, uses and protects your personal information when you use our website and recovery services.

Last updated: 16 July 2026  |  This policy applies to visitors and customers of cheapcarsrecovery.co.uk

1. Who We Are

Cheap Cars Recovery UK ("we", "us", "our") provides 24/7 vehicle breakdown, accident recovery, A-to-B vehicle transportation, jump start & tyre change, mobile EV charging, and auction car collection services across the United Kingdom, via our website cheapcarsrecovery.co.uk.

We are committed to protecting your privacy and handling your personal data in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

We collect information you provide directly to us, as well as some information automatically when you use our website.

Information you give us

  • Name and contact details (phone number, email address)
  • Pickup location and drop-off/destination address
  • Vehicle details (make, model, registration, fault description)
  • Any details you share via our quote request form, SMS, phone call, or message

Information collected automatically

  • IP address, browser type, and device information
  • Pages visited, time spent on site, and referral source
  • Approximate location data (where enabled by your browser/device)
  • Cookie identifiers (see Section 4)

3. How We Use Your Information

We use the information we collect to:

  • Provide you with an instant recovery/towing quote by SMS or call
  • Dispatch a recovery driver to your location and coordinate the job
  • Communicate with you about booking confirmations, arrival times, and updates
  • Improve our website, services, and customer experience
  • Meet legal, accounting, and regulatory requirements
  • Send you service-related information (we do not send marketing messages without your consent)

4. Cookies & Tracking Technologies

Our website uses cookies and similar technologies to operate correctly, analyse traffic, and where you consent, support marketing. When you first visit our site, you will be shown a cookie consent banner where you can accept, deny, or manage your preferences at any time.

Cookie Category Purpose
Functional (Always Active) Required for core website features to work correctly; cannot be switched off.
Preferences Remembers choices you make (such as language or region) for a better experience.
Statistics Helps us understand how visitors use our site (e.g. via Google Tag Manager) so we can improve it.
Marketing Used to measure advertising effectiveness and, where consented, show relevant ads.

You can withdraw or update your cookie consent at any time using the "Manage Consent" option on our website, or by adjusting your browser settings. Please note that disabling certain cookies may affect site functionality.

5. Sharing Your Information

We do not sell your personal information. We may share your data with:

  • Recovery drivers/partners — to carry out the towing, recovery, or transportation service you requested
  • Service providers — such as our SMS quoting system, hosting provider, and analytics tools (e.g. Google Tag Manager), who process data on our behalf under confidentiality obligations
  • Legal or regulatory authorities — where required by law, court order, or to protect our legal rights

6. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes described in this policy, including providing our services, meeting legal or accounting obligations, and resolving disputes. Booking and job-related records are typically retained for up to 6 years to comply with UK financial record-keeping requirements.

7. Your Rights (UK GDPR)

Under UK data protection law, you have the right to:

  • Request access to the personal data we hold about you
  • Request correction of inaccurate or incomplete data
  • Request deletion of your data, where applicable
  • Object to or restrict certain processing of your data
  • Request that your data be transferred to another provider (data portability)
  • Withdraw consent at any time where processing is based on consent
  • Lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk

To exercise any of these rights, please contact us using the details in Section 11.

8. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

9. Children's Privacy

Our services are intended for individuals aged 18 and over. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us so we can remove it.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated version will be posted on this page with a revised "Last updated" date.

11. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please get in touch:

Cheap Cars Recovery UK

Website: cheapcarsrecovery.co.uk

Email: makeusbusy4@gmail.com

Phone: +0044 777 865 7710

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